What is the ROI for Microsoft Dynamics 365?

We always enjoy sharing client success stories and while these demonstrate the real-world benefits that individual organisations have gained in deploying Microsoft Dynamics 365 there remains frequent question:

What’s the true return on investment for an average Dynamics 365 implementation?

Thanks to new independent analysis, we have an answer!

For many years, Nucleus Research has examined the experiences of Microsoft customers and published ROI case studies on customer deployments.

To assess the current value delivered by Dynamics 365, aggregate data has been analysed across all the case studies Nucleus has published on Microsoft customers since 2010.

It reports that, during the first three years of a Dynamics 365 deployment, for each dollar spent a company realises an average of $16.97. 

Or, using current exchange rates, this equates to an ROI of more than £13 for every pound spend. 

Nucleus reveals this value is significantly higher than the average ROI for CRM which they state as being $8.71, as well as the ROI for ERP solutions which deliver on average $7.23.

The report found that companies taking advantage of Microsoft’s investments in cloud and usability, as well as integration and analytics, were able to achieve significant returns by increasing productivity and revenues while reducing costs.

It highlights the increasing breadth of Dynamics 365 solutions in supporting CRM, ERP, and human capital management processes as well as advanced analytics and application development through PowerApps.

In supporting its findings, Nucleus identified a series of common components that drive financial success from Dynamics deployments:

  • The ability to integrate Microsoft solutions with existing apps and data sources
  • Enablement of new lines of business, such as cross-selling and up-selling with field service
  • A focus on unified, easy-to-use user interfaces with a familiar look and feel that helps speed up onboarding and user adoption
  • Cost savings and greater innovation achieved by deploying cloud-based Microsoft business applications
  • A focus on improving user productivity by automating or standardising repeatable manual processes

Click here to read the full report.