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CRM Success Partner

If your priorities include connecting your business data, implementing smarter processes and doing more to delight your customers, we will help you achieve your goals through Microsoft Dynamics 365.

Partnering with small and medium businesses, charities and enterprise teams, we promise you'll receive a personal, friendly service whatever stage you're at in your CRM journey. With a flexible, down to earth approach we'll share straight-forward recommendations based on a clear understanding of your unique business processes and challenges.

Working exclusively with Dynamics 365 and connected best of breed solutions, we offer you the reassurance of working with a top ranked Microsoft provider that will help you reach positive outcomes with your Dynamics project and support you for the long term.

Based in Berkshire since 1994, Preact offers full UK coverage. With more than 25 years of CRM implementation experience we have been asked most questions and delivered projects to fulfil numerous requirements.

Phone us now or request a call back to learn more about our approach and discuss your requirements.

CRM Ecosystem

We view CRM as an integral component in your wider culture and an embodiment of your technologies. Through closely integrated solutions including marketing automation, ERP and web portals we'll connect your teams to a single data source.

Our CRM Services

Access CRM insight and expert Dynamics product knowledge for all related requirements including project scoping, database development, training and technical support. If you are planning to implement a new solution, you or want to achieve better results with your existing system, Preact will help you advance your business with Dynamics 365.

Broad Industry Experience

Our clients and reference sites span numerous industry sectors. From charities to IT consultancies, from high street retailers to some of the UK's most prestigious Universities, from small owner run businesses to global organisations, we have broad experience with many strong client reference sites who advocate our services.

Our Clients Include…

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Our Approach

Our talented team of Microsoft accredited consultants are excellent communicators who will do their utmost to make sure that your CRM goals and requirements are expertly achieved.

CRM Results First

To assess the success of your project, specific goals and measurable results matter. We start every implementation with the end in focus to define your success criteria and apply regular checks to ensure progress remains on track.

Focus on User Empowerment

User adoption is fundamental for success but this is a frequently encountered obstacle. We recognise that every system must meet the needs of its users so we place user empowerment at the forefront of every Dynamics implementation project.

Sales Approach

We don't operate a traditional sales team - we are all consultants with a solid CRM background and Dynamics 365 product knowledge. We won't bore you with a meaningless presentation but instead focus on the things that matter most to your business.

Flexible Implementations

We'll adapt to fit your priorities, timelines and budget with flexible implementation options. Because we run our business as an efficient operation, and in turn pass these savings onto our clients, you'll receive the best possible service at the most competitive prices on the market!

Agile Sure Step Methodologies

We implement Dynamics 365 using our proven methodology. Consistent project management tools, clear communication and best practices will ensure that your implementation is efficiently deployed. We combine this with Agile delivery methods so we’ll quickly adapt to your requirements – even if they change.

Proactive Account Management

We seek to build close, mutually beneficial, long-term business relationships with all our clients. Use our managed service to phase the next step of your Dynamics 365 project, broaden in house skills, quickly implement changes and extract greater value from the technology.

Team Of CRM Experts

Preact has one of the most established and experienced teams in the UK. From pre-sales to project management and post-sale support, we will respond quickly and knowledgeably to your questions.

Our Certifications & Awards include:

We also hold many individual qualifications which attest to the continued investment in training our team to be the best in the industry.

Our Values

We built our company from the ground up to specialise in CRM and our focus has never changed. At the heart of Preact's culture sit our core values. Our commitment to these is central to the way we behave both with each other, and with our clients - it's the difference between good, and wow!

Putting Customers First

Delivering exceptional service in an efficient and cost effective manner

Being the Best

Pushing ourselves to perform at the highest possible levels

Growing Business Together

Working in partnership with our clients to develop mutually beneficial relationships

Our History

From our humble beginnings 25 years ago, we've grown from an underdog start-up to a respected CRM business partner that is trusted by small and medium sized firms to help them achieve their growth aims.


Preact established in Hertfordshire


Outgrows office, moves to new premises in Taplow, Berkshire

Became an Act! Certified Consultant


Gained first Microsoft accreditations including SQL Server


Recognised as the leading Act! Certified Consultant practice in the UK


One of the first UK partners to work with SQL-based Act! architecture

Act! Business Partner of the Year


Landmark clients included TNT Post, The Ethical Tea Partnership & IFS School of Finance


Awarded Goldmine Top 10 Worldwide Top Performing Partner


Completed largest Act! deployment in Europe

Awarded Microsoft CRM Silver Partner status


Preact recognized as Act! Business Partner of the Year

Moves to current premises in Maidenhead, Berkshire to support continued growth

Preact awarded Microsoft CRM Gold Partner status


Preact recognized in Sage UK’s Circle of Customer Excellence awards


Preact commences partnership with Scribe Software

Landmark clients include Mencap, Toshiba Air Conditioning and a Microsoft Dynamics CRM deployment for Six Degrees Group rising to over 200 users


Announces strategic partnership with dotmailer

Preact named to Microsoft Dynamics Presidents Club


Preact celebrates 20th anniversary, supports more than 4000 CRM users


Landmark clients include Ryman, Robert Dyas, Euro Car Parks, Harvest Energy and Manchester Metropolitan University


Commences partnership with ClickDimensions marketing automation


Preact awarded Act! Diamond partner status, longest established UK Act! consultancy

Accredited as a Direct Microsoft Cloud Solution Program partner

Named to Microsoft Dynamics President's Club


Named ClickDimensions Gold Partner & top 10 global partner

Publishes 'The Insider Guide to CRM Success' sharing best practices and recommendations


Celebrates 25th anniversary - supports 7000+ Dynamics 365 / CRM users

Named to 2018/19 Inner Circle for Microsoft Dynamics


Completes office refurbishment & enlargement doubling floor space

That's our story to date but we're just getting started...