Most CRM packages work with Microsoft Outlook but only Microsoft Dynamics CRM works directly IN Outlook.
This is one of the key areas that sets Microsoft CRM apart. With CRM fully accessible in Outlook there isn't a new interface that users have to get to grips with.
With this simplicity of access, there's faster buy-in, less training, great user adoption and quickly increased productivity.
Marketing, sales, and customer service activities can all be carried out in the same easy to use Outlook environment that's already used to manage emails and daily tasks.
Together, Outlook and Microsoft CRM deliver a role-based experience so that end users can focus on their work. Everything they need access to is in one place reducing the need to switch between applications.
Users can customize and automate their interface based on their own preferences and work.