Event Management

CRM applications can be adapted to include event functions that manage each process to plan and follow-up seminars, workshops and other events.

Dedicated event functionality can be implemented that will:

• Enable users to quickly pick invitees from a contact list, or automatically select people based on query rules
• Track event total budget costs
• Link leads and opportunities to events to track actions and assess the return generated
• Detailed attendance histories that are accessible from each contact record
• Send automated event reminder emails to attendees and post event feedback requests
• Manage all associated parties including event venues, presenters, catering and equipment

• Link with event calendars which are accessible via Outlook or web browser